Geoffrey Insurance Pioneers Pitney Bowes’ EngageOne Video to Transform UK Customer Experience

HENLEY-ON-THAMES, England, May 23, 2016 - Pitney Bowes (NYSE:PBI), a global technology company that provides innovative products and solutions to power commerce, has signed a major new contract with online motor insurer Geoffrey Insurance, part of the Markerstudy Group of Companies, to be the first business to use the EngageOne Video in the UK to transform its customer experience, boost retention rates and drive growth.

The Whitstable based business (previously Chaucer Direct), which announced last month that it will be re-branded as Geoffrey Insurance from 28 April, is dedicated to providing total customer satisfaction throughout the entire customer journey, from initial call through to resolution. As a customer-centric business, the firm constantly looks to new technologies to drive engagement and improve its award-winning service. Pitney Bowes’ EngageOne Video is designed to support this approach, providing a powerful, highly interactive and personalised experience through a new engagement channel for Geoffrey Insurance’s customers and partners.

The innovative EngageOne Video solution offers a self-service way for customers to fully comprehend their insurance policies via a virtual presenter, using client data for accuracy and precision. The presenter will take visitors through a customised journey, produced in real-time, that will explain their policy, address commonly asked questions and address their needs, whilst educating them on the relevant products and services.

Paul Baxter, head of Direct, Geoffrey Insurance Services and Zenith Direct said, “As a company that has already received numerous accolades for our levels of customer service, we’re always looking at new ways to engage our customers and embracing new technologies to drive a greater service experience is a key part of this. We were hugely impressed with EngageOne Video. It will help us take customer engagement to a new level”.

Tim Barber, vice president of Digital Commerce, EMEA, Pitney Bowes, said, “EngageOne Video is a truly innovative, immersive technology which pulls together customer data and uses it across an intelligent software platform to create a highly personalised, accurate and engaging customer experience. It’s a perfect fit for Geoffrey Insurance, both in terms of what they want to achieve for their customers and what they want to achieve for their business”.

About Pitney Bowes

Pitney Bowes (NYSE: PBI) is a global technology company offering innovative products and solutions that enable commerce in the areas of customer information management, location intelligence, customer engagement, shipping and mailing, and global ecommerce. More than 1.5 million clients in approximately 100 countries around the world rely on products, solutions and services from Pitney Bowes. For additional information, visit Pitney Bowes at

Notes to editors

Markerstudy Group of Companies (MSG) is a dynamic privately-owned organisation, headquartered in Bessels Green, near Sevenoaks, employing over 4,000 employees in the UK and Gibraltar. In 2016 it was named 29th Best Company to Work For in the UK at The Sunday Times Best Companies Awards.

Established in 2001, its insurance arm includes Gibraltar insurers, Markerstudy Insurance Company Limited, Zenith Insurance Plc and Ultimate Insurance Company Ltd plus UK appointed service providers, Markerstudy Limited and Zenith Insurance Management UK Limited, who provide distribution, claims and administrative support.

In 2015, MSG acquired Chaucer Insurance Services Limited including Chaucer Insurance, which will be re-branded Zenith Marque in March 2016, as well as consumer facing brand Chaucer Direct, which will be rebranded Geoffrey Insurance Services in April 2016. The acquisition has increased Markerstudy’s substantial offering of products and services in the motor insurance market and provided a new channel for commercial insurance.

The following brands operate within the Markerstudy Retail division: Caterer’s Club, Mobilers, Equesure, Insurance Choice, Distinct Private Clients, Policy Shop, Insurance Factory Commercial, Insurance Shop, Lancaster Insurance Services, Sureterm Direct, Masterquote, Aquote, Insurance Factory, Supercover Insurance Ltd and Lionheart Insurance, offering value and choice to a wide range of customers.

The Affinity Division, Ultimate Insurance Solutions (UIS) includes Ultimate Pet Partners Limited, the UK administrative arm of the business and pet brands Purely Pets, Paws & Claws and BDML Connect Limited, one of the UK’s largest affinity based insurance intermediaries for pet insurance.

The Group also includes Auto Windscreens and Vision Vehicle Solutions Limited.