Pitney Bowes Announces New Alliance with ActivePath to Bring New Digital Design and Delivery Capabilities to Market
ActivePath technology to be integrated with Pitney Bowes’ EngageOne and e-Messaging Platform for greater interactivity and engagement
STAMFORD, Conn. & PETAH TIKVA, Israel, August 04, 2016 - Pitney Bowes (NYSE:PBI), a global technology company that provides innovative products and solutions to power commerce today announced a new relationship with ActivePath Solutions Ltd., a developer of interactive digital communication design and delivery platforms. The ActivePath technology will be integrated with EngageOne and e-Messaging to form a new product – EngageOne Digital Designer and EngageOne Digital Delivery.
Designed for use on desktop, mobile and tablet devices, ActivePath’s digital design application empowers users to design and deliver interactive communication pages, emails, SMS and push notifications in powerful, yet simple browser environment. Interactive statements, alerts, events and notifications can be transformed to create a new marketing channel with higher open rates to promote customized and targeted upsell and cross-sell messages. Customers can reduce the volume of costly call center inquiries with self service solutions, as well as printing and mailing costs.
“We are pleased to be working closely with Pitney Bowes to deliver advanced digital customer engagement solutions,” said Avi Weiss, CEO of ActivePath. "Converting routine and in many times cumbersome customer communications into delighting interactive and personalized experience across all desktop and mobile platforms improves the overall consumer experience while also offering organizations significant new revenue opportunities.”
EngageOne Digital Designer significantly decreases the time to creation and delivery of customer-facing digital communications via various digital platforms. EngageOne Digital Delivery has been expanded to deliver documents to cloud storage providers, digital mailboxes, productivity and payment applications, and online banking providers reaching over 141 million active consumers.
“We are focused on delivering the highest quality customer engagement solutions to market,” said Bob Guidotti, President of Software Solutions, Pitney Bowes. “ActivePath’s online digital communications design and composition technologies are a critical enhancement to our existing suite of products and provides clients with superior capabilities for the delivery of digital communications.”
For more information on the EngageOne Communication products, visit: http://www.pitneybowes.com/us/customer-engagement-marketing.html
About Pitney Bowes
Pitney Bowes (NYSE:PBI) is a global technology company offering innovative products and solutions that enable commerce in the areas of customer information management, location intelligence, customer engagement, shipping and mailing, and global ecommerce. More than 1.5 million clients in approximately 100 countries around the world rely on products, solutions and services from Pitney Bowes. For additional information, visit Pitney Bowes at www.pitneybowes.com.
ActivePath is a technology company that provides innovative digital customer communication platform that allows the design, delivery and measurement of interactive customer communications securely across multiple channels.