Marks & Spencer

To compete in a dynamic market, Marks & Spencer maintains a major programme of ongoing evolution and development across its stores and product groups. To support this drive, the Customer Insight Unit runs regular analysis and planning based on customer behavioral data. This analysis is used for site planning, customer mobility evaluation and drive time estimates, among others.
 
In partnership with location Intelligence experts Pitney Bowes MapInfo, Marks & Spencer has created a single interface for store location modeling to help them acquire an unprecedented understanding of their customers. Utilising Pitney Bowes MapInfo’s MapXtreme software, seamless integration analysis application has been achieved.  

Marks & Spencer is one of the UK's leading retailers, with over 15.8 million people visiting its stores each week. The company offers stylish, high quality, great value clothing and home products, and outstanding quality foods, all responsibly sourced from trusted suppliers. The business employs over 75,000 people and has 520 UK stores, as well as an expanding international business.

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