Pitney Bowes Business Insight Enhances Mail Efficiency Solutions with UAA Clearinghouse Alliance
TROY, N.Y., November 15, 2010 - Pitney Bowes Business Insight, a data and analytics firm that helps organizations acquire, serve and grow customer relationships, today announced its partnership with UAA Clearinghouse. The company will support both the UAA Suppression and the UAA Re-Direct address hygiene offerings at Pitney Bowes and incorporate them into its Enterprise Address Management solutions. As a result, Pitney Bowes Business Insight customers can leverage an extensive data repository to further minimize UAA mail, reduce overall mailing costs, remain compliant with USPS mailing standards and stay connected with their customers.
In the U.S., approximately 1.9 percent, or 1.4 billion pieces annually, of all outbound United States Postal Service® (USPS°) First Class Mail® does not get delivered. The USPS is strictly enforcing regulations that require companies to proactively manage their address quality which includes timely and accurate processing of returned mail.
“Undeliverable mail is a critical business problem that extends beyond the mailroom and impacts every facet of an organization. Whether it’s marketing, customer service, billing or sales, every department must communicate efficiently and effectively with customers and prospects,” said Matt McPartlin, Global Portfolio Director of Pitney Bowes Business Insight. “This alliance enables Pitney Bowes Business Insight, in collaboration with UAA Clearinghouse, to satisfy industry demand for a solution that will help customers eradicate undeliverable mail so that they can reallocate funds that would have otherwise been lost.”
“Understanding where your customers are located is critical for cross-selling and communication purposes, yet it’s extremely difficult for businesses to keep track of the millions of moves each year that are not reported to the USPS,” Mark Shada, President of UAA Clearinghouse. “Through this partnership, Pitney Bowes Business Insight is able to leverage their current business applications with the additional UAA Clearinghouse intelligence to introduce a comprehensive solution that only they can bring to their customers.”
With almost 40 million people filing a change of address every year with the USPS, and a further 40% choosing not to file any forwarding address details, businesses face the potential risk of losing customers and prospects due to outdated addresses not changed in their mailing databases. To help minimize these challenges, the UAA Clearinghouse works with various magazine publishers, telecommunications and financial services providers, and private mail box providers to collect ACS (address change service) intelligence on over 350 million mailings per month covering 75 million+ households. In addition, UAA Clearinghouse also receives self-reported consumer change-of-address records from over 100 companies. Pitney Bowes Business InSight will provide a secure, central repository containing the UAA data for all their customers to use. The UAA Clearinghouse data, combined with Pitney Bowes Business Insight’s innovative approach to Enterprise Address Management; enables customers to efficiently manage address quality prior to delivery - reaching more customers, meeting USPS mandates and maximizing postage discounts.
About Pitney Bowes Business Insight
Pitney Bowes Business Insight, a division of Pitney Bowes Software Inc., a wholly-owned subsidiary of Pitney Bowes Inc. (NYSE: PBI), helps organizations to acquire, serve and grow customer relationships. Our leading-edge solutions in the areas of Customer Intelligence, Customer Communications and Customer Care enhance our customers’ operational systems and workflows, enabling them to manage their customer relationships more effectively. We offer unique and compelling capabilities, including location intelligence; GIS; predictive analytics; data quality, management and integration; and customer communications management. In combination, our solutions and capabilities deliver customer insights that create competitive advantages. Leading companies, government agencies and systems integrators rely on our global expertise and decades of leadership to improve their operational effectiveness and business results. Visit www.pbinsight.com and www.pb.com for more information.
About UAA Clearinghouse
UAA Clearinghouse provides the direct mail industry with a practical solution for reducing the cost and waste associated with undeliverable as addressed mail. They maintain a secured, central repository for compiling the most comprehensive national database of confirmed undeliverable mail. UAA Clearinghouse receives ACS intelligence on over 350 million monthly, consumer-related mail pieces covering 75 million households receiving over 500,000 undeliverable mail updates per week. For more information about UAA Clearinghouse patent pending products and services, visit http://www.uaaclearinghouse.com.