Pitney Bowes Business Insight Provides Tips for Folks Looking for Valentine's Day Love

TROY, N.Y., February 11, 2009 - Pitney Bowes Business Insight, the leading global provider of location and communication intelligence offerings, today released demographic insights into America’s top metropolitan and micropolitan areas where one sex greatly outnumbers the other. To determine if an area has potential, Pitney Bowes Business Insight analyzed the ratio of men to women, aged 25 to 34, the age range where most marriages occur. Highlights from the research include:

  • Hip Males Seeking Urban FemalesMacon, one of the largest cities in Georgia, topped the metropolitan area list as the best location for men seeking women, with 114 women per 100 men in the 25 to 34 age group. Other choices for men who prefer larger metropolitan areas include: Monroe, LA; Hattiesburg, MS; Florence, SC and Midland, TX.
  • Fall in Love in a Small Town—For men who prefer women from smaller towns, the odds are in their favor in Mexico, MO. There are only 100 men aged 25 to 34 for every 131 women in that age group. Other micropolitan area marriage markets for men include: Selma, AL; Tuskegee, AL; Greenville, MS and West Helena, AR.
  • Going to the Chapel and We’re…—So where do metropolitan women aged 25 to 34 have the greatest potential to find an eligible bachelor? According to Pitney Bowes Business Insight, the Jacksonville, FL metropolitan area may be where they’ll find their soul mate. Jacksonville has 230 men aged 25 to 34 per 100 women in that age group. The city’s famous Friendship Fountain has also been the site of many marriage proposals. Other choices for women who prefer larger metropolitan areas include: Hanford-Corcoran, CA; Hinesville-Fort Stewart, GA; Lawton, OK and Fayetteville, NC.
  • Love Blooms in Unexpected Places—For women who prefer smaller areas, Susanville, CA, a former logging and mining town, has 344 men aged 25 to 34 per 100 women. Single women may also consider: Beeville, TX; Arcadia, FL; Palestine, TX and Canon City, CO – all micropolitan areas with many more men than women in the 25 to 34 age range.

“Valentine’s Day is a time when everyone seems to be thinking about meeting that special someone,” said Leslie Nogue, product manager at Pitney Bowes Business Insight. “While this information may be interesting to people looking for love, Pitney Bowes Business Insight provides geo-demographic details—such as marriage status, lifestyle preferences and consumer habits—to companies in all industries. This information helps retail, restaurant, real estate, media and financial services organizations to gain a better understanding of existing customers, uncover new ones and ultimately make more strategic and profitable business decisions.”

About Pitney Bowes Business Insight

Pitney Bowes Business Insight (PBBI), a division of Pitney Bowes Software Inc., provides a unique combination of location and communication intelligence software, data and services that enable organizations to make more informed decisions about customers, competition and market expansion. Pitney Bowes Software is a wholly-owned subsidiary of Pitney Bowes Inc. (NYSE – PBI). With the industry’s most comprehensive set of solutions for maximizing the value of customer data, PBBI provides the tools required to more effectively locate, connect and communicate with customers in today’s global markets. Leading organizations rely on PBBI solutions to increase the accuracy and effectiveness of customer information delivery and drive profitable growth. Visit www.pbbusinessinsight.com and www.pb.com for more information.

Of Note

This press release contains forward-looking statements involving risks and uncertainties. Any statement not a statement of historical fact is a forward-looking statement, including without limitation statements concerning demand for and benefits of Pitney Bowes products and integration of its products with existing solutions. Actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including those factors contained in the Company’s most recent annual report on Form 10-K filed with the Securities and Exchange Commission under the heading “Risk Factors.” Pitney Bowes takes no responsibility to update any forward-looking statements.