LANHAM, Md., Nov. 20 /PRNewswire/ -- Group 1 Software, Inc., a Pitney Bowes Company (NYSE: PBI), today announced that it has teamed with Microsoft Corp. and CIO Magazine to present an educational webcast on the role of data quality for businesses of all sizes, particularly as it relates to Customer Relationship Management (CRM).
When Bad Data Happens to Great CRM Systems is available now on CIO Magazine's website at http://www.g1.com/link/CIO-Microsoft. The webcast explores key business issues surrounding data quality and CRM, and how data quality can have a direct economic impact on organizations ranging from large enterprises, mid-market, and small and medium businesses. In addition to examining emerging trends, such as Customer Data Integration (CDI) and Master Data Management (MDM), the webcast also focuses on globalization and the role that accurate customer data plays in meeting compliance regulations in a global economy.
Moderated by Bob Melk, vice president and associate publisher for CIO, the webcast features: Brad Wilson, general manager of Microsoft Dynamics™ CRM; Bernie Gracy, vice president of Global Strategy, Product Management and Marketing for Pitney Bowes Group 1 Software; and, Jill Dyche, internationally recognized author, business consultant and co-founder of Baseline Consulting.
"At Microsoft, we're hearing from businesses of all sizes who are taking a fresh look at CRM from a pragmatic perspective, focusing on making specific business processes and people more productive," said Microsoft's Wilson. "This webcast is an opportunity for us to share what we've learned from those interactions, and to explain how the combination of Microsoft Dynamics CRM and Pitney Bowes Group 1 Software's Data Quality solutions can deliver quantifiable results."
"The opportunity to benefit from the insights of recognized industry experts like Brad Wilson of Microsoft and Jill Dyche of Baseline Consulting is something you don't want to pass up," said Group 1 Software's Gracy. "We thank them, and Bob Melk of CIO magazine, for working with us on this webcast, and helping drive home an important message that the quality of the processes and business insights gained through CRM systems are only as good as the data feeding those systems."
About Group 1 Software
Group 1 Software (http://www.g1.com/) turns data into results, providing innovative software solutions that enable our clients to better understand and connect with their millions of customers, prospects, and partners. Group 1 Software helps over 3,000 organizations maximize the value of customer data to improve profitability, increase effectiveness, and strengthen customer relationships, through consolidating, cleansing and enriching corporate data, and generating personalized business documents for multi-channel delivery, customer care and efficient business processing. Our comprehensive Customer Communications Management (CCM) solutions span from database to delivery, adding value to every aspect of communication and allowing clients to integrate intelligence throughout their mailstream. As part of Pitney Bowes (NYSE: PBI), a $5.6 billion company, Group 1 Software's solutions are utilized by leaders in the insurance, financial services/banking, GIS/mapping, government, mail services, retail, telecommunications, utility, and other industries, including Entergy, ING, L.L. Bean, MapQuest, Microsoft, Safeco Insurance, Wal-Mart and Wells Fargo.
Group 1, Group 1 Software, and the Group 1 logo are trademarks or registered trademarks of Group 1 Software, Inc. Pitney Bowes and the Pitney Bowes Process Bar Design are trademarks or registered trademarks of Pitney Bowes, Inc. All other brand names and trademarks are the property of their respective owners.
Contact: Doug Gunster
Pitney Bowes Group 1 Software
+1 301 918 0864
douglas_gunster@g1.com
SOURCE: Pitney Bowes Group 1 Software
CONTACT: Doug Gunster, Pitney Bowes Group 1 Software, +1-301-918-0864,
douglas_gunster@g1.com
Web site: http://www.pb.com/
http://www.g1.com/
http://www.g1.com/link/CIO-Microsoft